The 2022 State of Competitive Enablement Report

A deep dive into the trends, priorities, and challenges competitive enablement programs face today.

89%

of respondents said their landscape is more competitive.

of competitive enablement programs prioritize supporting sales.

of competitive enablement programs AREN’T measuring performance.

Feel like you’re building your competitive program in a silo?

Want to know how others are approaching competitive enablement?

Look no further.

It’s a deep dive into how businesses are building and running competitive enablement programs, including:

The trends (88% said that their industry is becoming more competitive)
The priorities (3 out of 4 compete programs prioritize supporting sales first)
And, of course, the challenges (54% of compete programs don’t measure success in any way)

There are plenty more stats where that came from. Grab your copy to see where you stack up.